The Flavors
Always Be Rooted
Ingredients: Beet juice, candied beets, candied carrots, and a chicory coffee swirl.
Process: The Little Baby’s Ice Cream team used beets – a root vegetable – as a major component of this flavor—some juiced and some finely diced into cubes alongside carrots in sugar. For texture and crunch, they reduced strongly brewed cafe du monde chicory coffee and reduced it with sugar to make a syrup.
Inspiration: This flavor was inspired by conversations we had during the workshop about coffee as a predominant flavor profile in our studio, as well as conversations around one of our motto’s “Always Be Human” and our guiding metaphors about root bridges. Here is an excerpt from our P’unk Guide about root bridges:
"In northeastern India, bridges aren’t built as structures predetermined by blueprints. Instead, they are grown with time and care, beginning as a single root and over many years evolving to full-length bridges that can support the weight of dozens of people. In fact, because they are alive and still growing, the bridges actually gain strength over time—and some of the ancient root bridges used daily by the people of the villages around Cherrapunji may be well over 500 years old."
As a company, we embrace the idea of growing organically. From time to time the team might take on a new initiative that needs patience— just as stray roots eventually join their counterparts to strengthen the bridge, we trust that our intuition will lead us in the right direction and that our projects will grow to the point where they are ready to be folded into P’unk Ave’s vision.