Alisha is a writer and researcher who discovered UX in 2017 and hasn’t looked back. She believes strong design comes from strong strategy. As a UX Strategist, she works to understand what obstacles a user is facing to achieve their goals, while ensuring the potential solutions make sense for the organization or business.
Prior to joining the P’unk team, Alisha studied English and Economics at the University of Pittsburgh, moved abroad to write and study in Oxford, U.K., and worked and volunteered for a number of nonprofits in Philadelphia. She has worked with several artists and entrepreneurs on developing their websites, and solidified her UX knowledge through an apprenticeship with Thinkful.
You can catch Alisha riding her bike, practicing Spanish, or endlessly sorting through racks of secondhand clothes.